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 PORSCHE GETS THE SHOW ON THE ROAD IN LEBANON

Beirut 22nd of September 2010. With the summer break being over, Porsche Centre Lebanon s.a.l. used the opportunity to demonstrate Porsche’s entire model range by offering a full-day driving program – the Porsche World Roadshow. Participants had the rare chance to test-drive the ultimate range of high-performance sports cars, luxury Gran Turismo and SUV’s over a period of eight days.

 

The team of the Porsche World Roadshow visited Lebanon from 15th till 22nd of September and brought not only the most admired sports cars but also the popular Panamera as well as the new Cayenne, the latest addition to Porsche’s model range. Altogether twenty cars were shipped to Beirut for this highly popular driving program. Following the windy and breathtaking mountain roads outside of Beirut, all Porsche vehicles truly demonstrated their outstanding dynamics, high safety features and uncompromising comfort. This is what Porsche is all about, the distinctive joy of driving.

 

The event was organized by invitation only and drivers were given the opportunity to select from twenty different cars to find out what makes the brand so distinctive. The Porsche World Roadshow is all about safety and fun and is designed to highlight just how enjoyable driving a Porsche can be; Porsche-trained and certified instructors offered advice and driver training. The event hosted a total of 250 guests who gained a thorough understanding of the brand’s products and its philosophy.

“Every Porsche model offers outstanding performance, so it is important for drivers to learn how to harness such power safely,” said Assaad Raphael, Chairman and General Manager of Porsche Centre Lebanon s.a.l.

The Porsche World Roadshow aims to achieve this in a fun environment with world-class instructors. This is an important event for us and it has been an absolute pleasure to see so many guests enjoying a rewarding Porsche experience at such a magnificent venue”, he added.

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